ALIGNED FOR GROWTH

About Us & Why You’ll Choose ConversionFlow.

Our mission as conversion optimization experts is to operate as clear, transparent, responsible partners. Each of our strategies is backed by proven, proprietary methodologies. And we understand the importance of producing meaningful change at speed. We’re not here to camouflage your flaws but to ruthlessly uncover the weaknesses that stand between your brand and the future it deserves. 

Team members having a meeting in a bright modern office

More than 230+ Shopify stores optimized

LifePro company logo
$1.35M
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Rev Increase
DERMACLARA brand logo
+30%
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CVR Increase
Figgy brand logo
+23%
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Rev Per User
EVERGREEN brand logo in green
+15%
Graph image used in homepage slider
CVR Increase
LifePro company logo
$1.35M
Graph image used in homepage slider
Rev Increase
DERMACLARA brand logo
+30%
Graph image used in homepage slider
CVR Increase
Figgy brand logo
+23%
Graph image used in homepage slider
Rev Per User
EVERGREEN brand logo in green
+15%
Graph image used in homepage slider
CVR Increase

The ConversionFlow Story

A proven process for quickly reaching positive ROI and then transitioning into a consistent conversion optimization ideation and implementation system for sustainable long-term profit and growth. 

2005

Founded in 2005 as a humble web design shop, Media Contour quickly evolved into a full-service digital agency. In just seven short years, our creative drive and commitment to quality earned us nearly a hundred awards across digital marketing, web design, logo and campaign design, and beyond.

In 2020, amid the unprecedented challenges of COVID, our founder, Matt, recognized that the digital marketing landscape was shifting. With agencies overcharging for subpar work, it became clear that clinging to our full-service model was no longer fulfilling. Even though we’d long been delivering conversion rate optimization (CRO) services, our clients’ persistent requests—and their willingness to let us experiment—revealed an undeniable truth: our future lay in data-driven conversion optimization.

That realization led Matt to make a bold pivot. We discontinued all other services and dedicated ourselves solely to conversion optimization—a realm where every click, every strategy, and every result is measured and meaningful.

In 2025, to reflect our renewed focus and commitment, Media Contour rebranded as ConversionFlow.

2025
 ConversionFlow logo in dark blue

Today, as ConversionFlow, we harness our deep expertise in conversion optimization to empower businesses to transform visitors into loyal customers, ensuring every digital interaction counts.

Our Values

Our workplace works for everyone.
The key to our success is the quality of our team, and we’re able to attract exceptional experts in varied fields by, first and foremost, honoring their unique skills and ambitions. We welcome dissenting viewpoints, when offered with respect and backed by evidence.

Our success — internal and external — is based on honest dealings.
We strive to foster an environment of candor and openness. Between teammates, this is the foundation of a content workforce. Between our team and our clients, this is the only way to create an environment of meaningful change. We’ll find your weaknesses, help you understand them, and solve them.

We speak (and think) clearly and without jargon. 
Our communications, strategies, and processes are clear, intuitive, and free of unnecessary complexity.

We move fast. (But with care.) 
Smart failures, fast learning. Doing it right the first time is the ultimate shortcut.

We believe that this environment is the best incubator of transformational innovation.
We are committed to staying several steps ahead of our industry, the market, and our competitors. Innovation fuels growth, disrupts the industry, and attracts top talent. It sets us apart and makes our work truly rewarding.

Our Team

Our team embodies the values that power our business. Our standards for employment are rigorous: We want to attract candidates who are not only the best in their fields but truly dedicated to the process of grappling honestly with information that can be contradictory. The right decisions are infrequently the easy ones. It is easier to find excellent engineers, analysts, strategists, and marketers. The hard part is finding excellent engineers, analysts, strategists, and marketers with the intellectual integrity to follow the data wherever it leads us, and the dedication to communicate those findings with clarity, empathy, and care. That’s the bar for working here, and it’s one that only the best of the best can clear. 

RISK & GROWTH

Worldwide Team, Worldwide Experience

A proven process for quickly reaching positive ROI and then transitioning into a consistent conversion optimization ideation and implementation system.

Two of The Best Ways to Choose A Conversion Optimization Agency:

Average Engagement Length & Retention Rate

This will tell you two things:

1- Short-Term and Long-Term ROI - Are they charging too much and not delivering quickly enough and consistently enough to justify their prices?

2- Ability to Maintain Long-Term Partnerships – Can they maintain long-term partnerships, sustain innovative and winning tests, not get complacent or too comfortable, and pivot with market shifts, business growth, etc.

Our Average Engagement Length & Retention Rate

Average Engagement Length & Retention Rate

1- Short-Term and Long-Term ROI - Are they charging too much and not delivering quickly enough and consistently enough to justify their prices?

Our Education and Experience Goes Far Beyond Conversion Optimization

Average Engagement Length & Retention Rate

1- Short-Term and Long-Term ROI - Are they charging too much and not delivering quickly enough and consistently enough to justify their prices?

We’ve Worked With The Biggest Brands in the World & Written For the World’s Top Publications

Average Engagement Length & Retention Rate

1- Short-Term and Long-Term ROI - Are they charging too much and not delivering quickly enough and consistently enough to justify their prices?

Professional headshot of a smiling man with light background

Michael Dougherty

Head of sales

GET STARTED NOW

What are you waiting for?

You, too, can achieve results like this. It all starts with a free discovery call.

Book a discovery call
RISK & GROWTH

Worldwide Team, Worldwide Experience

A proven process for quickly reaching positive ROI and then transitioning into a consistent conversion optimization ideation and implementation system.

Dark-themed world map illustration with data points
 Flag of Argentina
 Portrait of a man standing outdoors with mountains in background

Matias is responsible for our development projects and testing—our very own Messi!

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Smiling man in a black shirt, bookshelf in background (alternate pose)

Matt is the visionary behind it all—leading strategy, growth, and big ideas.

Small icon of the United States flag
Smiling man in a blue blazer sitting on a leather couch, professional headshot.

Ben leads our CRO efforts like a maestro—turning traffic into treasure, one test at a time.

 Flag of France
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Diane crafts our words with flair and precision—she’s written for giants like Louis Vuitton, so your copy’s in couture hands.

 Flag of Morocco
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Mo is our conversion specialist and designer—where data meets design to turn insights into high-performing experiences.

Flag of Pakistan
Man wearing a purple hockey jersey sitting at a wooden table.

Ahmad is the brain behind our data—spotting insights no one else sees.

SERIOUS ABOUT GROWTH?

Let's Talk Strategy.

In our executive strategy calls, we pinpoint where your funnel can generate stronger returns, then outline a strategy to maximize revenue and margin.

Book my discovery call

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